Vibrant Color
Supima's finer fibers absorb dye better with a deeper, long-lasting penetration
Stronger Fiber
Supima is twice as strong as regular cotton, which makes for extraordinarily resilient products.
Softer Fabric
Supima is inherently softer and more luxurious due to its extra-long staple fiber.
SUPIMA® Cotton combines unparalleled softness and strength with Love Discomfort’s commitment to quality and sustainability—offering you comfort with a purpose.
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